Sunday, November 27, 2016

"Rules Don't Apply"


We get some lovely 1959 background footage as we drive down Hollywood Blvd. near the beginning of Warren Beatty's "Rules Don't Apply" (20th Century Fox, 2016). One moment we're at the airport with Frank Forbes (Alden Ehrenreich) picking up aspiring starlet Marla Mabry (Lily Collins) and her mother Lucy (Annette Bening). The next shot is this lovely drive east on Hollywood Blvd.

Forbes is a driver for Howard Hughes. Drivers, according to the Hughes rules, aren't supposed to date the starlets. So, of course, we know the young couple will get together. Beatty himself is Howard Hughes. Others featured include Martin Sheen, Matthew Broderick, and Candace Bergen.

Glen Norman comments: "'Rules Don't Apply' was a bit flexible with the history of Hollywood Blvd. in 1959. Construction on the Walk of Fame didn't actually begin until 1960; the first star (Stanley Kramer) was set on 03-28-60. The Walk of Fame was dedicated in November 1960 and was finally completed in the Spring of 1961. From a street light historian's point of view that means there wouldn't be any of the 5-Star triple-lamps in any photo dating from 1959. Given the 98 week run of 'Ben Hur,' the film AND the street lights would have coexisted in late 1960 and 1961--not 1959. I got my dates from the Hollywood Walk of Fame website."   



Another look as we drive east. Sights include a bit of the Vogue Theatre vertical and a good view of the Egyptian Theatre facade with signage up for "Ben Hur." The story is that they found a car to use in the film that was a match for the black one we see ahead in this footage.



A detail from the footage gives us a closer look at the Egyptian. That canopy sticking out this side of the theatre is from the Pig 'N Whistle restaurant. "Ben-Hur" opened in November 1959 and got a 98 week 70mm reserved seat run.

We continue east and in several shots we see the Egyptian and the Hollywood Inn behind us. But then, in a case of bad movie geography, we're seen driving by the Chinese:



In this background footage the Chinese is seen running "The King and I" in Grandeur 70. The film, shot in Cinemascope 55, had played the theatre once in 1956 in 35mm. This was a 70mm reissue that opened May 10, 1961 and ran for five weeks.



We get another trip down the same stretch of the street about forty minutes into the film -- but this time driving west.



Getting a bit closer to Musso & Franks and the Vogue Theatre over on the right as we head toward Highland.



A look to the backseat during a conversation with Marla gives us this view of the Iris out the right side of the window. The theatre, at 6508 Hollywood Blvd., was later renamed the Fox.



A later trip north on Vine St. toward the Ricardo Montalban Theatre. But the scene isn't long enough to get close for a view. At the time this footage was taken it would have been called the Huntington Hartford.



We look to the backseat at Marla during this excursion on Vine St. The theatre we see isn't anything on Vine but one miles away. It's the Loyola at 8610 S. Sepulvda Blvd., down near LAX.

See the pages about the Vogue, Egyptian, Montalban and Grauman's Chinese on the Los Angeles Theatres website for many photos of these theatres.

On IMDb: "Rules Don't Apply"

1 comment:

  1. My after school job during my years at Hollywood High class of 1965 summer class, was.working as a candy girl at

    the Hollywood Paramont Theatre, The Vogue Theatre when Tom Jones played a heck of a long time, about a year


    ReplyDelete